31 Market Research Analyst jobs in Egypt

Kickstart Your Career in Marketing – Part-Time LinkedIn Marketer Role

Are you a Pakistani new graduate looking to gain real-world marketing experience while working part-time and remotely?

This could be the perfect opportunity for you

As a LinkedIn Marketer, you'll:

Build connections with professionals on LinkedIn

Share company information in a structured way

Help us grow our network and generate new client opportunities

No prior experience is required – we provide clear guidelines and onboarding support to help you succeed.

This is a part-time, flexible role (15–30 minutes daily) that can easily fit alongside studies or other work.

If you're ambitious, eager to learn, and want to get hands-on exposure in marketing & client outreach, we'd love to hear from you

Drop me a message to apply or learn more.

• Conduct comprehensive market research to gather data on market conditions, competitor performance, and consumer behavior.
• Analyze quantitative and qualitative data to identify actionable insights and trends.
• Prepare detailed reports and presentations summarizing research findings and recommendations.
• Regularly track and analyze market trends, competitor activities, and industry developments to provide ongoing insights to the organization.
• Design and implement any research methodologies to collect Market Data.

Marketing Data Analyst is responsible for collecting and interpreting research about the company'. Their duties include identifying target audiences, gathering web analytics and preparing scenarios about the potential success of a marketing campaign and its impact on sales.

conducts market research, which boils down to a lot of responsibilities—some large and some small. For example, Marketing Analyst rarely work alone. They're usually part of a team, which means conducting research independently but sharing their findings with a whole team, which will include project managers, marketing managers, creative directors and even executives. This means a is partly responsible for ensuring a company makes wise marketing decisions. Other duties and responsibilities include:

• Knowing why some marketing campaigns work and some don't
• Making marketing recommendations based on the data you've collected
• Explaining why a certain marketing decision is best from a financial standpoint
• Understanding consumer behavior
• Tracking and forecasting market trends

Qualifications:

• 3 years of experience working as a Marketing Data Analyst
• Data Analysis:
  Proficiency in using data analysis tools and techniques.
• Communication Skills:
  Excellent written and verbal communication skills to present findings and recommendations effectively.
• Marketing Knowledge:
  Understanding of marketing principles, strategies, and best practices.
• Technical Skills:
  Familiarity with marketing analytics tools like Google Analytics, Tableau, or similar platforms.
• Project Management:
  Ability to manage projects from beginning to end, including setting goals, tracking progress, and meeting deadlines.
• Excel Proficiency:
  Mastery of Microsoft Excel for data analysis and reporting

We're Hiring: Market Research Analyst – Brando (Cairo, Egypt)

At Brando, we believe data tells powerful stories—and we're looking for a Market Research Analyst to help us uncover insights that drive smarter strategies and stronger brands.

Location: Cairo, Egypt

Employment Type: Full-time

What You'll Do:

• Collect and analyze quantitative & qualitative market data.

• Conduct competitor analysis and industry benchmarking.

• Design and execute surveys, focus groups, and customer research.

• Translate data into actionable insights for marketing, sales, and product teams.

• Prepare clear, impactful reports and presentations for internal and client use.

What We're Looking For:

• Bachelor's degree in Marketing, Business, Economics, or a related field.

• 1–3 years of experience in market research or data analysis.

• Strong analytical skills with proficiency in Excel, SPSS, or similar tools.

• Ability to transform data into clear insights and strategic recommendations.

• Excellent communication skills in English & Arabic.

• Curious, detail-oriented, and passionate about consumer behavior and trends.

Why Join Brando?

At Brando, you'll be part of a dynamic, creative, and growth-focused team shaping the future of brands in Egypt and beyond. We value innovation, collaboration, and people who think differently.

If you're ready to turn numbers into narratives, we'd love to hear from you

Apply now by sending your CV to with the subject line: Market Research Analyst – Cairo.

Key Responsibilities:

• Develop and implement effective marketing strategies to achieve business objectives and increase brand awareness.

• Conduct market research, competitive analysis, and audience insights to identify opportunities and inform decision-making.

• Collaborate with cross-functional teams (digital marketing, sales, product, creative) to align marketing efforts with overall business goals.

• Monitor and analyze campaign performance metrics, preparing reports and recommendations for optimization.

• Identify and test new growth opportunities across channels (digital, offline, partnerships, events, etc.).

• Stay up to date with industry trends, consumer behavior, and emerging marketing technologies.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field (Master's is a plus).

• Proven experience (1–3years) in marketing strategy, brand management, or a related field.

• Strong analytical skills with the ability to translate data into actionable insights.

• Excellent communication and presentation skills.

• Creative thinking with a results-driven mindset.

• Experience with digital marketing tools, and analytics platforms is preferred.

Be a part of a revolutionary change

With huge change, comes huge opportunity. So, wherever you join us, you'll enjoy the freedom dream up and deliver, better, brighter solutions and the space to move your career forward in endlessly different directions.

The Smoke Free Products (SFP) Group is undergoing a critical overhaul as we look to transform into an agile, consumer-centric business that harnesses technological innovation to deliver better, science-backed alternatives to millions of adult smokers around the world. It is only by focusing on our strategic priorities and the right organization, fully enabled to deliver what matters the most for our consumers along their journey toward better alternatives, that we will be able to deliver a smoke-free future.

Here, you can make a difference. You can craft communication strategy, exciting campaign at global level driving robust attrition among target audiences. And you can watch your efforts lead to meaningful change in the lives of smokers on their way to better alternatives. You'll develop your skills; collaborating across functions, markets and regions. If you want to make a life-changing impact on consumers, there's no better place

We are looking for a Consumer Insights & Analytics Lead who will enable decision makers to act on relevant, timely and actionable insights and information about the consumer and the marketplace through crafting and implementing relevant research projects and driving analysis. This role is based Cairo.

More specifically you will:

• Design and implement research studies to help the market achieve the business objectives
• Lead the analysis and interpretation of results and present key findings and recommendations
• Drive the market research process through optimizing research briefs, suppliers' choice, methodologies and analysis to ensure the highest quality from pioneering agencies in a cost-effective manner
• Drive data extraction, analysis and synthesis that focuses on strategic priorities
• Provide comprehensive additional analyses by considering all relevant data from various research studies to improve consumer and market understanding.
• Generate and contextualize consumer and market insights, then translate them into actionable recommendations
• Stay ahead of the latest innovations in market research to ensure the most relevant and advanced methodologies are used to facilitate the collection of actionable consumer and brand knowledge
• Actively seek out concept and project knowledge, findings, and best practices from other markets

Who we're looking for:

• Graduate in Business Administration, Marketing, or any related field
• Minimum 7 years of proven experience in market research, insights, consumer experience, business intelligence, planning, analytics and/or similar fields
• Good knowledge of statistical analysis techniques and tools (Power BI, Google Analytics and any other data analytics)
• Strong communication and interpersonal skills
• Proficiency in English both written & spoken

What we offer:

Our success depends on the people who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

• Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore
• Be part of an inclusive, diverse culture, where everyone's contribution is respected; collaborate with some of the world's best people and feel like you belong
• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress

PMI is an Equal Opportunity Employer

Be a part of a revolutionary change

With huge change, comes huge opportunity. So, wherever you join us, you'll enjoy the freedom dream up and deliver, better, brighter solutions and the space to move your career forward in endlessly different directions.

The Smoke Free Products (SFP) Group is undergoing a critical overhaul as we look to transform into an agile, consumer-centric business that harnesses technological innovation to deliver better, science-backed alternatives to millions of adult smokers around the world. It is only by focusing on our strategic priorities and the right organization, fully enabled to deliver what matters the most for our consumers along their journey toward better alternatives, that we will be able to deliver a smoke-free future.

Here, you can make a difference. You can craft communication strategy, exciting campaign at global level driving robust attrition among target audiences. And you can watch your efforts lead to meaningful change in the lives of smokers on their way to better alternatives. You'll develop your skills; collaborating across functions, markets and regions. If you want to make a life-changing impact on consumers, there's no better place

We are looking for a Consumer Insights & Analytics Lead who will enable decision makers to act on relevant, timely and actionable insights and information about the consumer and the marketplace through crafting and implementing relevant research projects and driving analysis. This role is based Cairo.

More Specifically You Will

• Design and implement research studies to help the market achieve the business objectives
• Lead the analysis and interpretation of results and present key findings and recommendations
• Drive the market research process through optimizing research briefs, suppliers' choice, methodologies and analysis to ensure the highest quality from pioneering agencies in a cost-effective manner
• Drive data extraction, analysis and synthesis that focuses on strategic priorities
• Provide comprehensive additional analyses by considering all relevant data from various research studies to improve consumer and market understanding.
• Generate and contextualize consumer and market insights, then translate them into actionable recommendations
• Stay ahead of the latest innovations in market research to ensure the most relevant and advanced methodologies are used to facilitate the collection of actionable consumer and brand knowledge
• Actively seek out concept and project knowledge, findings, and best practices from other markets

Who We're Looking For

• Graduate in Business Administration, Marketing, or any related field
• Minimum 7 years of proven experience in market research, insights, consumer experience, business intelligence, planning, analytics and/or similar fields
• Good knowledge of statistical analysis techniques and tools (Power BI, Google Analytics and any other data analytics)
• Strong communication and interpersonal skills
• Proficiency in English both written & spoken

What We Offer
Our success depends on the people who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

• Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore
• Be part of an inclusive, diverse culture, where everyone's contribution is respected; collaborate with some of the world's best people and feel like you belong
• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress

PMI is an Equal Opportunity Employer

14225

Job Description
We have an excellent opportunity available for an experienced Consumer Insights professional to make a difference at Kraft Heinz.

ou'll work in an impactful team- alongside peers, always trying to reach the next level. You'll be reporting into the MEA Marketing Director. Get ready for a lot of exposure to senior internal stakeholders across our Middle East & Africa business.

In brief- you will be responsible for the delivery of consumer insights - to drive demand and grow consumption, test innovations of Heinz by putting consumers at the heart of everything we do- generating consumer insight to establish "one view of the consumer".

Responsibilities

• Turn consumer- trend and business performance data into compelling insights- which are actionable & relevant
• Collaborate with category & marketing teams- agencies & the international insight team to bring one view of the consumer from a range of different data sources to make more informed and consumer led decisions
• Measure the impact of marketing by tracking brand performance- competitor activity and campaign evaluation
• Find opportunities to drive further growth in category development & innovation
• Designing- delivering- and reporting on a range of continuous and ad hoc research e.g. concept & copy tests
• Manage key supplier relationships for the BU (Nielsen- Kantar- Ipsos)
• Using syndicated data to answer business needs and drive growth
• The overall project management insights projects, ensuring impactful results, and supporting the rollout of our Category Insight strategy.
• Ensure that Insight work is delivered in a timely and efficient manner.
• Support the marketing category teams, ensuring that research results are turned into insights and meaningful actions.
• Example of key projects that you will support running consumers understanding, innovation development and validation, brand activation well as performance understanding.

What You Bring

• Established track record in consumer insights- interpreting data into meaningful information and actions.
• Highly proficient consumer researcher displaying a broad & diverse range of knowledge/application skills across the full range of consumer research disciplines (qualitative & quantitative- continuous & ad hoc)
• Commercially minded- understanding marketing principles and how brands are managed in order to grow
• Highly numerate with advanced analytical skills & ability to prepare reports and presentations to tight deadlines
• Ability to Simplify
• Effective Communicator
• Strategic thinker
• Analytical
• Curious- open- creative
• Resilience
• 7 years of experience in Research Field.

Location(s)

El Tagamoa El Khames Commercial Office

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes
.

POSITION SNAPSHOT
Position: Manager, Consumer and Market Insights
Location: Cairo, Egypt

Main Purpose of Job
Primary role is business partnership for the cluster teams to ensure future business growth identification and cluster knowledge is built, actioned upon and instilled across the organization.

A DAY IN THE LIFE …

• Business partnership to drive organic cluster growth

Business partnership for Cluster teams, supporting on cluster specific planning processes, such as the ICP planning process, or category growth driver localization, as well as cluster specific insight initiatives

Supports development of shopper marketing and Category Growth Driver plans

Recommends, gains alignment and implements the annual cluster research plan

Utilizes all sources available to identify and drive action around cluster specific opportunities e.g. BHT, Euromonitor, strategic insight from regional category teams etc.

Assess key supplier performances & drives continuous improvement, elevating work to drive greater commercial impact

• Shopper Expertise

Owns the end to end shopper insight process, across both brick and mortar and e-comm environments

Drives planning and provides relevant shopper insights and retail / channel expertise to support category, CDT teams and Cluster leadership in decision making

Defines and brings to life the shopper for each category in cluster

Manages and organizes shopper interactions e.g. observations, shop-along etc.

Tracks categories performance in top customers by leveraging syndicated data sources (retail audit, household panel…)

Supports (Top-to-Top) meetings with Retailers by providing relevant analytics

Delivers cross-category shopper trends

Continuously enhances CIMI toolbox seeking inspiration from the Nestle Global network, and the wider research industry, to strive for continual improvement of the CIMI function

Bring To Life and Champions Local Consumer and Cluster Specific Insight Opportunities

Works with regional category teams to localize insights in a relevant way based on local knowledge and behaviors

Owns and manages the In Home Visit program to support voice of the consumer for regional employees, as well as senior visits

Localizes questionnaires and methodologies to ensure local relevance, including translations, ensuring local hypothesis and questions are well addressed

• Business Intelligence & Market Share

Understands and reports on continuous KPIs, including Market Share across the cluster; works with Nielsen and other relevant partners to recommend actions and consistently understand the state of the market share, kantar Worldpanel and other continuous data sources. Confident use of Nielsen Discover and Worldpanel platforms.

Key Experiences:

• At least 12 + years' experience in market research at Nestlé, agency, or other client side organization
• Strong understanding and background in shopper research
• A good grasp of quantitative, qualitative and ad hoc research foundation and design
• Solid understanding of Nielsen and Kantar Worldpanel and its application to commercial decisions
• Experience and comfort with influencing senior stakeholders and challenging to champion the consumer
• Confident communicator and storyteller, in both written and spoken formats
• Structural thinking, developed analytical skills, ability to work with large amounts of data, analyze relationships and connect dots across data sources
• Ability to operate autonomously, and pro-active with identifying opportunities and research gaps that help to drive cluster growth
• Experience working across matrix organizations, requiring multiple alignments with multiple functions and stakeholders
• Experience with trends and futures forecasting
• Hands on experience manipulating Nielsen, Kantar Worldpanel, and other continuous source databases