7 Product Marketing jobs in Egypt

**We value**:

- Experience in a product marketing function for enterprise IT products (SaaS experience preferred)
- Passion for the cybersecurity industry and cybersecurity marketing
- The discipline and creativity to build successful go-to-market strategies
- Personal engagement with users and customers
- Excellent verbal and written communication skills: strong content marketer
- Excellent academic results, with Bachelor's or equivalent in Business, Marketing, or STEM
- Commitment to continuous learning, feedback and improvement
- Engagement with the latest marketing and martech practices

We expect members of the Canonical marketing team to be excellent communicators who are at ease working with a complex mix of engineers, product managers, sales representatives and executives. They should also be able to translate complex value propositions into simple messages and awareness journeys.

Read more about the marketing team.

**What we offer**
- An opportunity to work on an iconic IT product portfolio
- Influence in the open source and DevSecOps community
- An inclusive work environment
- Learning and development
- Annual compensation review
- Recognition rewards
- Annual leave
- Priority Pass for travel

Canonical is a growing international software company that works with the open-source community to deliver Ubuntu, the world's best free software platform. Our services help businesses worldwide reduce costs, improve efficiency and enhance security with Ubuntu.
- We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products_

LI-Remote
SP

**About the Market Research Analyst position**:
We are looking for a Market Research Analyst with an eye for detail and methodical style, to survey customer preferences and other data as customers make product design decisions, pricing decisions, and promotion decisions. A successful market researcher will be able to analyze autonomously qualitative trends, data, strategies, and competition. Their aim from this analysis will be to increase competition.

**Market Research Analyst responsibilities are**:

- Collection of data on consumers, competitors and marketplace
- Consolidation of information into actionable items, including reports and presentations
- Clear understanding of business objectives
- Design surveys to discover prospective customers' preferences
- Compile and analyze statistical data using a variety of modern and traditional methods to collect said data.
- Perform valid and reliable market research SWOT analysis
- Interpret data
- Formulate reports
- Make recommendations
- Catalogue market research findings in databases
- Provide competitive analysis on the market offerings of various companies, identify market trends, pricing/business models, sales and methods of operation of companies.
- Evaluate releases to ensure correctness of program methodology, ket data, and angle of release.
- Be well informed on trends of market, other party research, and ensure implementation of best practices.

**Market Research Analyst requirements are**:

- Proven experience in the field of market research
- Ability to multitask
- Ability to interpret large amounts of data
- Excellent communication and presentation skills
- Exceptional knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
- Acumen of web analytics, search engines, and business research tools.
- Familiarity with CRM programs
- Working knowledge of methods of data collection (polls, focus groups, surveys etc)
- Data warehousing, modeling, and mining knowledge at a working level or above
- Great analytical and critical thinking skills
- BS degree in Statistics, Marketing or related field

**Responsibilities**:

- Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
- Understand business objectives and design surveys to discover prospective customers’ preferences
- Compile and analyze statistical data using modern and traditional methods to collect it
- Perform valid and reliable market research SWOT analysis
- Interpret data, formulate reports and make recommendations
- Use online market research and catalogue findings to databases
- Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
- Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
- Remain fully informed on market trends, other parties researches and implement best practices
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification in collaboration with content creator
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Enhance the company’s voice and presence through online and offline channels

**Requirements and Skills**:

- Proven Market Research Analysis experience
- Ability to interpret large amounts of data and to multi-task
- Strong communication and presentation skills
- Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
- Search engines, web analytics and business research tools acumen
- Familiarity with CRM programs
- Adequate knowledge of data collection methods (polls, focus groups, surveys)
- Strong analytical and critical thinking
- BS degree in Statistics, Marketing or related field
- Previous experience, familiarity, or interest in the interior design / construction field is a plus

**Role Purpose**:
To drive execution of strategic initiatives for Liquidity, Liabilities and Investment products by bringing the appropriate specialist skills and discipline to the management of the product set in MENA. Principal accountability for the jobholder will be to rollout products and/or deliver changes to existing products in relevant markets, as well as, drive portfolio optimisation initiatives to achieve defined financial and operational efficiency objectives.

**Impact on the Business**
- Deliver both product management and product enhancement strategies/plans for the assigned product, in alignment with GLCM’s overall strategy, in order to drive revenue growth and balance sheet efficiencies.
- Ensures project plans are properly implemented and verifiably tracks financial metrics to expectations.
- Develops innovations and enhancements (through proper business case and implementation plan development working with various teams in GLCM, Operations, IT, RMs, Legal, Risk, HR, Compliance, etc) to cater for new customer requirements and market opportunities/threats identified through assessing existing product viability, market research, and competitor analysis.
- Drive SBO initiatives.

**Customers / Stakeholders**
- GB and CMB customers and customer segments
- All GLCM functions, including sales, implementations, customer management, BRCM
- Global Liquidity Product
- Finance, Risk, BSM, ALCM and compliance
- Operations and Technology

**Requirements**:
**Qualifications**:

- University degree with 5 to 10 years of work experience as a product manager.
- Excellent knowledge of banking products and the bank's key market
- Strong knowledge of project management principles and process
- Solid experience on product development and marketing environment
- High level of people management skills
- Strong analytical and problem solving abilityStrong communication and interpersonal skills

**Our Purpose**
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Director, Loyalty Rewards & Offers Product Management (EEMEA)
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
Services team is a key differentiator for Mastercard, providing the cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base, including issuers, acquirers, and merchants. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business Test & Learn experimentation, and data-driven information and risk management services.
Our product team loves solving complex problems utilizing data and analytics, and we also obsess about customer experience.
___
Role Objective:
As Director, Loyalty Product Management, EEMEA, you will be responsible for developing and executing the regional strategy for Rewards & Offers for the MEA market including UAE, KSA, Egypt. This role requires deep expertise in loyalty, customer engagement, and marketing technologies to develop innovative, scalable solutions that drive customer acquisition, retention, and lifetime value.
You will play a strategic leadership role in integrating Mastercard's loyalty platforms, campaign management, and marketing automation tools with consumer engagement strategies and offer programs (e.g., Mastercard Travel Rewards). The Director will be instrumental in setting product vision, defining roadmaps, and overseeing execution to expand Mastercard's market leadership in loyalty and engagement solutions.
Key Responsibilities:
- Define and execute the vision and roadmap for Rewards & Offers across MEA, ensuring alignment with Mastercard's global and regional EEMEA loyalty strategy.
- Drive the development of next-generation engagement and loyalty solutions, integrating advanced MarTech capabilities, AI-driven personalization, and gamification features.
- Lead market entry and expansion efforts, developing compelling GTM strategies and business cases to accelerate adoption and revenue growth.
- Collaborate with senior leadership, regional sales teams, business development, and external partners to drive customer-centric solutions and ensure seamless execution.
- Identify market opportunities and scale existing loyalty solutions through innovative partnerships, new technologies, and data-driven decision-making.
- Establish and manage strategic relationships with technology partners, content providers, and financial institutions to strengthen Mastercard's loyalty ecosystem.
- Provide thought leadership and mentorship, fostering a high-performance culture within the loyalty product team.
All About You:
A seasoned loyalty and product management leader with expertise in payments, loyalty and marketing technology, and customer engagement solutions. You are a strategic thinker with strong execution capabilities, capable of leading large-scale initiatives across multiple markets.
Must-have qualifications and experience:
- 12+ years of experience in loyalty, payments, MarTech, or customer engagement, with at least 5+ years in a leadership role within product management or strategy.
- Strong understanding of EEMEA markets and customer behaviours, with experience driving loyalty innovation across diverse geographies.
- Deep understanding of loyalty strategies, marketing technologies, and digital ecosystems across Middle East, Turkey, Ukraine, Central Asia, and Africa-leveraging industry knowledge to optimize acquisition, engagement, and retention.
- Proven ability to lead large-scale product development initiatives, from ideation to commercialization.
- Exceptional project management skills, adept at overseeing complex, time-sensitive campaigns with multiple workstreams, ensuring delivery of business outcomes.
- Data-driven mindset, leveraging analytics and insights to refine strategy, optimize spend, and enhance customer experiences.
- Innovative and adaptive, thriving in fast-paced, ambiguous environments with a keen eye for emerging digital marketing trends and technologies.
- Strategic problem solver, able to anticipate challenges, identify opportunities, and make sound decisions that drive sustainable growth.
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

**Our Purpose**
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Senior Specialist, Product Management - Security Solutions Organization (SSO) - EEMEA
Overview
Role to join the team pf the Security Solutions Organization (SSO) team at Mastercard delivers technology, products, and services that facilitate seamless, fast and secure payments across the network and the internet of things (IoT). These solutions leverage the latest technology, a vast array of data resources, and artificial intelligence (AI) to provide services that benefit the entire payments ecosystem.
Additionally, the goal of SSO is to protect and ensure the integrity of the payment system including physical and digital channels by delivering fraud management and mitigation products that address the entire account lifecycle and work equally to ensure a positive experience for consumers.
The Specialist, AI Fraud & Security Solutions will to help customers see the full value of the SSO Artificial Intelligence suite of products by maximizing product usage through:
- Improved visibility of customers performance on risk management across portfolios
- Improved customer knowledge and understanding of Mastercard's fraud solutions
- Increased and optimized utilization of Mastercard's fraud solutions
- Optimized usage of the Mastercard network and authorization strategies
The key responsibilities of this role include the following:
- Engage regularly with customers to capture their experiences with our services and identify opportunities for continuous improvement
- Analyze customer performance and trends for risk management KPIs
- Collaborate closely with product leads both regionally and globally to drive customer engagement and provide feedback to the product development and management teams.
- Identify areas of product cross sell among the suite of AI fraud solutions.
- Build case studies and reports at a regional level to incorporate in internal and external communications.
Role
- Assess customer's authorization and fraud performance via structured data
- Generate authorization and fraud performance presentations that reflect the customer's reality
- Capture customer's understanding of Mastercard's AI based fraud solutions and tailor training session to level set knowledge
- Build and deliver risk performance review
- Build and deliver product utilization review
- Support customers during fraud attacks
- Manage customer onboarding activities
- Communicate customer feedback to appropriate teams to enhance the client experience
- Assist with customer training and creating best practice documentation including industry knowledge and platform use
- Support the resolution of customer specific issues/concerns
All About You
- Bachelor's degree in business, marketing, finance, information systems or a related field.
- Experience in fraud management
- Experience in customer relationship management
- Technologically savvy with the ability to understand and translate complex technical details into simple business concepts.
- Strong analytical skills with ability to mine and interpret data.
- Strong organizational skills with the ability to learn quickly and multi-task across multiple projects concurrently in a fast-paced environment.
- Excellent communication and interpersonal skills.
- Experience interacting with customers and asking effective, forward thinking questions
- Knowledgeable in key metric identification for driving and maintaining healthy business performance.
- Must have excellent computer skills and be highly proficient in the use of Ms Word, Ms Excel, PowerPoint, which will be necessary in the creation of visually and verbally engaging reports and presentations.
- Flexible and solution-oriented, comfortable dealing with ambiguity
- Excellent relationship building skills; able to build and maintain strong, positive working relationships across multiple business functions and region
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.